The Business of Dream Fulfillment

Don’t tell anyone but Circle of Life just played on iTunes and it made me a bit teary eyed. Look at the picture above and you’ll see a good example of the two different worlds the kids and I are wandering through now.

The top shot is from the Stockyards in Fort Worth and the bottom is from a Dodger game they just went to…without me. Well, I had a ticket but the commute from Texas to LA was a bit long so I had to pass on this one.

It won’t be the only game they ever go to, we have gone together and we will do so again, but sometimes the absence of those you care about is palpable.

The Right Choices Aren’t Always Easy

Don’t get me wrong, I made the right choice coming here. It is where work took me and I would do it again without hesitation.

It was the right move for my family and the separation is a temporary thing but sometimes the little things matter. My kids got to run the bases at that Dodger game and I didn’t get to be a part of it.

I think about it and remember my first love and smile.

That wasn’t something that I was offered as a kid and I would have definitely tried to join them in running for no other reason than just because.

Moments like this are the kind of things that businesses and brands should focus upon because sometimes it is the little things that matter.

The Business of Dream Fulfillment

I look at it and wonder if there is a way to start a business of dream fulfillment. I wouldn’t be the first and I probably wouldn’t be the last to do something like this but there is a sense of excitement and interest on my part that drives me.

It is a service oriented business that I imagine would bring a lot of smiles to people, sort of a real life Fantasy Island.

There has to be a certain amount of joy that comes from helping people live their dreams. Has to be some satisfaction that comes from it, don’t you think.

And since I am thinking out loud wouldn’t it be nice if more businesses approached their work as being dream fulfillment. Wouldn’t that drive customer service in a different fashion than now.

Dreams and Choices

Maybe dreams and choices are tied into why I love to write and why one day I hope to make my living from writing stories. Maybe it is because writing helps because you aren’t limited by anything other than imagination.

I could give you ten thousand words about why I could have been a contender and how I might have made it as a pro athlete and another ten thousand for why reality says I probably wouldn’t have.

And then I could give you another two hundred thousand about the choices we make and how much influence we have over our lives and our destinies.

But I am not going to do that now.

Instead I am going to go eat lunch and think about dream fulfillment and how it applies to business because there is opportunity there and life is about the choices we make related to the opportunities we create for ourselves.